If you're an agent looking to generate leads to your website, then pay-per-click ads might be a good way to drive traffic. Here are a few things you need to know before springing for this type of marketing.

The forefather of web advertising for real estate continues to evolve with enterprise solutions, including a quick, affordable way to run ads on popular streaming media services.

We were all hoping for a miracle to avoid it, but the harsh reality is that another school year has rolled around, and we're still dealing with a pandemic. Here's how to create a productive home-school environment for kids this year.

What do you think of when you think of Amazon Prime? Is it the free shipping? Streaming movies and TV shows? A complimentary eBook every month? It’s all of these things, right? Amazon Prime offers a collection of benefits that, together, satisfy every day-to-day need or want a member could have.

The Coldwell Banker brand and people are unlike any other, making its annual Gen Blue Experience unrivaled. And I cannot wait for Gen Blue 2020, coming up Sept. 16-17.This virtual event will feel a bit different than the Gen Blue we’re used to.

When putting a property on the market, a seller has a variety of options: list the home fully furnished, stage it with rented furniture, or amplify an empty space with virtual staging. And while physical staging can seem like the best of both worlds, all three options have pros, cons, and specific contexts or markets where they make the most sense.