The industry’s leading residential real estate firms are quickly responding to RISMedia’s 24th Annual Power Broker Survey, reporting strong numbers for 2011 despite a challenging economic landscape.
As the preeminent ranking of the industry’s top residential real estate brokerages, RISMedia’s …
As an independent real estate firm or agent we often don’t have resources (time and money) to research market trends and analyze consumer behavior. So what do we do? I recently read Crash Boom, By Greg Rand (great book—lots …
Unfortunately, the first two orders many new salespeople receive are, “Get out and stay out!” It is only natural for your prospect to procrastinate when asked to make a decision involving money. As a general rule, people are hesitant to …
A traveler attempting to book a plane ticket by phone became frustrated after choosing from a menu of endless options then waiting on hold for 20 minutes before eventually being transferred twice, the second time to a dial tone. When …
Every home—whether it’s a resale or new—has some kind of an issue, and the reality is that there is no “perfect” house. Many homebuyers embark on their search for a home with the belief that new homes should be flawless, …
More than 100 people recently turned out for “Women Rock,” an informative networking event benefitting the Joanne Arnett Tutschek Breast Cancer Fund at the Flagler Health Care Foundation, in St. Augustine, Florida.
Apartments.com presented a check for $15,000 to the Chicago Coalition for the Homeless recently, at the culmination of its “Raising Awareness. Taking Action: A Campaign to Help End Homelessness” Facebook initiative. As part of the campaign, Apartments.com promised to donate …
Setting yourself apart from your competition is becoming increasingly difficult. The emergence of social media into the business world has created platforms where constant, ongoing contact is possible. As a result of this desire to be in constant contact, many …
The Federal Housing Finance Agency (FHFA) recently invited investors interested in purchasing pools of Fannie Mae, Freddie Mac and FHA foreclosures in the nation’s hardest-hit metropolitan areas with the requirement they rent them for a period of years to pre-qualify.…
Freddie Mac (OTC: FMCC) recently released the results of its Primary Mortgage Market Survey® (PMMS®), showing average mortgage rates dropping to new all-time record lows as data on economic growth fell short of market projections. All products in the PMMS …
While more and more consumers are turning to their smartphones for information, brokers and REALTORS® everywhere are adapting in order to properly serve their mobile, forward-thinking clientele. The latest trend in the world of mobile marketing is not only dominating …
When most business owners think about creating a brand for their businesses, they immediately think about logos or brainstorm amusing taglines. Yet, effective branding goes much deeper than this.
“One vital component of building a recognizable brand for your business …
(MCT)—Facebook has filed papers for what’s expected to be the largest initial public offering ever to come out of Silicon Valley and one of the largest in U.S. history.
Ending months of breathless speculation, the 8-year-old social networking company has …